Sales, Marketing – How to Attract Visitors to Your Site – Entrepreneur.com
I see it time and time again: The number-one challenge faced by brand-new internet business owners is a lack of traffic. Obviously, if your website isn’t getting any traffic, you’re not generating any sales. And what’s worse is that without traffic, you can’t test the key components of your sales process. And if you roll out a large traffic campaign before you’ve tested your site to make sure it converts maximum visitors into buyers, you risk losing sales and looking unprofessional to potential business partners and affiliates.
So you’re caught in a vicious cycle: Before ramping up a big traffic campaign, you need to test your sales process, but without any traffic, testing is difficult–if not impossible!
In this article, I’m going to give you an eight-step action plan that will show you:
- How to get cheap, instant traffic to your website so you can test key components of your sales process–your sales copy, order form, navigation and opt-in offer–before rolling out a large-scale traffic campaign;
- How to ensure that every element of your sales process is optimized to convert maximum traffic into maximum sales;
- The most effective strategies for attracting thousands of highly qualified potential buyers to your site right away; and
- The secret to putting your entire traffic campaign on autopilot.
So even if your site is getting no traffic right now, you can be testing the key elements of your sales process tomorrow–and as soon as two weeks from now, you can be rolling out your traffic campaign in full.
Sound good? Let’s get you started off on the right foot!
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